I am a BJ Fogg Behavior Design Boot Camp alumna
and LICENSED Tiny Habits® Coach

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How this all started . . .

(a timeline from my first 3 tiny habits to the present)

On Behavior Design

I am a June 2012 Behavior Design (formerly Persuasion) Boot Camp alumna. I apply the Fogg Method and other elements of behavior design developed by BJ Fogg, a Behavior Scientist at Stanford University, in my specialty areas of focus and interests -

  • applied improv for an improv habits mindset

  • environmental health & safety (EH&S)

  • equity and representation

  • professional development and career shifts

  • servant leadership

Chemical Engineers can be natural Behavior Designers. My Chemical Engineering brain perked up during Boot Camp. With a ChemE degree from UC Berkeley (and yes, it was an intense curriculum) – think chemical reactions, systems and process analyses, specificity, environmental conditions, and interdependencies – I recognized similarities in the thought process of behavior design. Turns out, having a ChemE mindset makes it easy and fun to deep dive into and apply BJ’s behavior design models, methods, and maxims.

BJ’s boot camp provides me the non-ChemE language to apply and express how behavior shifts can evolve and emerge in my specialty areas of focus and interests. I bring my curiosity, enthusiasm, and natural tendency to connect people, places, and activities in a variety of settings.

On Tiny Habits®

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In 2013, I became one of the first certified coaches. In January 2018, I was one of the first coaches to onboard more than 250 Habiteers for BJ’s 5-Day Tiny Habits® Program, with more than 120 Habiteers completing the 5-day session during their initial or follow-up week.

I not only bring my expertise in coaching the Tiny Habits method but also my behavior design and specialty areas of focus and interests. What this means? I approach habit formation with —

  • the natural feeling to serve first

  • the fun of improv

  • care for the environment

  • fairness for individuals

— and the knowing that change happens.

I help folks see how to connect the dots from learning the Tiny Habits method to applying it in their personal and professional life. I help folks navigate how to connect what BJ shares in his book - Tiny Habits: The Small Things that Change Everything - and apply it in their life.


the FREE 5-Day Tiny Habits® PrograM includes:

  • Reading material and video training from BJ Fogg.

    • For the basics, your total time investment is 40 minutes. This means about 25 minutes to get started and 3 minutes each day from Monday through Friday. You’ll practice your 3 tiny habits each day, and let me know how you’re doing.

    • For a deeper dive, you may spend an additional 5-15 minutes each day reading more from BJ and from myself. We share daily training tips.

  • You self-design your 3 tiny habits, or you choose from examples of 3 tiny habits.

  • You receive personalized online email coaching from me. I support you while you learn and practice your new skills applying the tiny habits method and celebrating each tiny habit.